Recruitment videos are part of a landscape that is constantly shifting as new technologies appear and disappear. HR and recruiters are using more and more often along with nontraditional methods like social networking, mobile apps and artificial intelligence for help attracting and enlisting their ideal candidates.
Video is already one of the most powerful tools in your marketing toolbox. Combine that with the strong and growing desire to consume information in this manner and you have a recipe for success.
The 2019 Consumer Electronics Show (CES) was held this January in Las Vegas, Nevada. With over 4,400 different companies there showcasing their latest and flashiest designs, it was probably the closest I’ve ever been to peering into the future.
Tabrizi Productions was asked to accompany our client, Velodyne Lidar, and produce a series of event videos as the company showed off their suite of cameras and lidar technology that’s leading the way in autonomous vehicle development and deployment.
Since 2016, the average dollar amount that companies are spending on video for social media has more than doubled. Video is a crucial piece in any social media campaign, taking up, on average, more than half of the funding in digital and mobile advertising budgets.
It’s a smart business move to invest, but where do you start? Formats change from platform to platform, and often even within the social media platforms themselves. Failing to find a “one size fits all” list of best practices is frustrating, so hopefully I can save you the legwork of needing to hunt down the specifics yourself with the information in this blog post. Keep reading to learn more!
Whether this is a new venture for you or you’ve been using video for ages, you need a road map outlining what it’s for, where you’re going, how you plan to get there, and what success looks like.