Viewing entries tagged
video elements

A Homepage Video: How To Make An Unforgettable First Impression

A Homepage Video: How To Make An Unforgettable First Impression

For the vast majority of visitors to your site, your homepage video is the first experience they will have with your business and your brand. That’s why it’s so important to make a positive first impression that sticks in their mind – before they click away and get distracted by e-mail, social media or, worst of all, your competitors.

There are a million different ways to craft a delightful introduction while also driving conversions, but there are also some painful mistakes that will drive potential people away. So, without further ado, here are some valuable do’s and don’ts for your homepage video.

Get Professional Video Visuals With Ease And Affordability (Part 2)

Get Professional Video Visuals With Ease And Affordability (Part 2)

Want to create a polished, professional video that makes your audience believe it came from a professional studio? It’s easier than you think. Instead of dropping thousands on top-of-the-line equipment, try these easy and affordable (free is definitely affordable) techniques to take your video visuals to the next level.

Get Professional Video Visuals With Ease And Affordability (Part 1)

Get Professional Video Visuals With Ease And Affordability (Part 1)

Want to create a polished, professional video that makes your audience believe it came from a professional studio? It’s easier than you think. Instead of dropping thousands on top-of-the-line equipment, try these easy and affordable (free is definitely affordable) techniques to take your video visuals to the next level.

Your Road Map To The Video Production Process

Your Road Map To The Video Production Process

Creating a video from scratch can seem a monumental task, especially if its not something you’ve done before. It can be easy to get overwhelmed, and tempting to push the project off in hopes of simply later pressing the “record” button and hoping for the best.

Fortunately, video production is easy to break down into individual tasks – and taking the time to do so will elevate your final project above and beyond most expectations.

How To Use Color To Your Advantage In A Marketing Video

How To Use Color To Your Advantage In A Marketing Video

Color can make or break a video. When it’s done perfectly it adds a new depth to the story while remaining perfectly innocuous. Get it wrong and it can pull the viewer entirely out of your story. Read on to learn about best practices.

3 Essential Elements You Need to Include in Your Intro Video!

3 Essential Elements You Need to Include in Your Intro Video!

How do you introduce your business on your website? Do you provide some basic text and images, or do you include exciting elements like animated graphics and video? While many companies rely on just text and images on their website, I highly recommend creating an intro video! Do you want to know why? Keep reading to find out why and to discover the three essential elements every great intro video includes!